BlueFocus PR Consulting is part of  BlueFocus Communication Group., and is a professional public relations services provider.

        Founded in July 1996 and headquartered in Beijing, BlueFocus has two subsidiaries in Guangzhou and Shanghai as well as 23 regional offices across the country, employing nearly 500 people. Over the last 12 years, we have been pursuing professionalism and excellence in execution and have been dedicated to providing professional services to our clients, aiming at helping them achieve competitive advantage and business success step by step, beginning from seeking the direct results of media communications and live events, to influencing the conceptions, viewpoints and attitudes of the target audiences, and to eventually promoting the improvement of their brand image and the growth of their sales. It is with this vision that BlueFocus has led the emerging and prosperity of the local PR industry, extending its services from the IT industry to telecommunications, automobiles, finance, healthcare, consumer products, government, and non-governmental organizations (NGOs) as well as from major cities like Beijing, Shanghai and Guangzhou to smaller cities around the country.
 

        Achieving outstanding PR results in China requires not only professional PR skills and industry insights but also the deep understanding of the cultural backgrounds and public opinions as well as the strong support of social resources and networks. By continuously introducing talents from different industries and professional backgrounds, BlueFocus has established the most concrete networks of local wisdoms and resources. At the same time, based on its long-time cooperation with multinationals and international PR firms, BlueFocus has been able to remain up-to-date with the cutting-edge PR theories and practices in the world. Combining the two aspects together, it has pioneered a unique model for PR services in China, and has established its leadership position in the industry. It is now the most powerful local PR services provider in China.
 

        We know that ideals and values are the core driving forces for our success, and that strategies and execution power underpin our growth. Over the years, BlueFocus has formed its core values in business practices and has been sticking to them..